June 3rd, Team 1 (Delivery Hero), Team 2 (Bosch), Team 7 (Fashion in Europe)

Delivery Hero

Delivery Hero is a European multinational online food delivery service company headquartered in Germany. Niklas Östberg is the CEO of Delivery Hero. Delivery Hero does  online food-ordering service, delivery service and M&A. In particular, the company is expanded through aggressive M&A and localization. Due to a recent decrease in profit from Europe, Delivery Hero has changed the market to Asia. Delivery Hero Korea has 4 Brands: Yogiyo, Baedaltong, Foodfly and Chefly. A recent issue of Delivery Hero Korea is the monopoly issue caused by M&A of Baemin (배달의 민족)

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BOSCH

We introduced it in connection with Bosch's ai development aspect.

AI market in the world

-              The importance of ai around the world is growing and the market is expanding. So many companies are paying attention to and using AI.Korea is also showing great interest in AI. You can see an average growth rate of 17.8% per year, as shown in this graph. Korean government and companies are also actively investing in AI markets. That's it for market ai

About Bosch

-              Bosch is the world's largest automobile parts company. Bosch is a leading company in industrial technology, automation equipment and building technology as well as automobile parts.

-              In 1886, Robert Bosch founded the “Workshop for Precision Mechanics and Electrical Engineering” in Stuttgart. This is the beginning of Bosch. The Bosch magneto ignition has great success in the United States in 1906. And Bosch has begun to grow into a global company.
After World War II, Bosch felt the need to diversify business and invested in various projects. From this point on, Bosch expanded into various business areas. And after 1990, Bosch invested in software and the Internet of Things and became the current Bosch we know.

-              BOSCH has 126 engineering places of business, 440 subsidiaries and branches in the world.

CEO of Bosch

-              And board of management Bosch. Volkmardenner is chairman of Bosch,
Stefan Asenkerschbaumer is deputy chairman of Bosch. In Korea, Frank Schaefers is CEO of  Bosch Korea.

HQ of Bosch

-              Bosch's headquarters are located in Stuttgart, Germany. Stuttgart is a famous auto-industry region that also located Porsche and Benz headquarters.

Bosch in Korea

-              The company opened an office in Seoul in 1985. Total employment amounts to around 2,100 associates as of December 31, 2017. Bosch has a strong R&D presence in Korea with more than 250 engineers in research and development and a technical center with state of-the art testing and application facilities. In fiscal 2017, Bosch generated sales of 2.1 trillion KRW) in Korea. And there are 7 branches.

-              Bosch Korea manufactures and markets automotive original equipment and aftermarket products, industrial automation and mobile machinery products, power tools and accessories, and security systems.

Products and services that Bosch produces (Mobility, at home, Industry and trades)

1. Mobility

-              Bosch continues to push for change as a mobility service provider. Connected mobility solutions is a new mobility service promoted by Bosch. This service includes vehicle sharing, ride sharing and connectivity-based services for vehicle drivers. The plan and purpose of this service is to fundamentally change the journey of people from one place to another, and to solve current traffic problems in the process. In addition, it is intended to realize mobility without exhaust gas, stress and accidents.

-              One is called SPLT app. It is a ride sharing service provided by this app.This app sends a notification when the driver is off the road and uses the smartphone as a car key.

-              Ride sharing includes driving services, taxi dispatching services, as well as apps and online services for carpool. So far, most of these services have targeted people traveling in the same direction, or those who are in hurry to book travel. Businesses and commuters were next. It connects people who want to share the ride to the same job or school. You can share your ride with colleagues, which means users don’t have to ride in a car with strangers.

-              This app finds the right ride share in seconds and calculates the fastest route in traffic, solving the problems that took a lot of time, such as coordination departure points, departure times, optimal routes and passengers. And also, companies can help reduce traffic. These advantages are good for financially, timely and for the environment.

-               Second one is called “AUTOMATIVE CLOUD SUITE”. The world faces enormous challenges when it comes to energy and climate change. Energy-efficient powertrain systems are a key solution for mastering these challenges. Optimized internal combustion engines and electric drive systems also have a role to play. For this, Bosch created the service called, “automative cloud suite”

-              By connecting to this cloud service, you can know exactly when your electric vehicle will run out of power and where your next charging station will be.Based on the current battery charge status, heating and cooling energy consumption, driver's driving style, and vehicle surrounding information, it is possible to calculate the exact mileage of the vehicle. In addition, 'Charging Assistant' accompanies long-distance driving with electric vehicles. Knowing the location of all charging stations, you can plan where to charge in advance.

2. At home

-              Bosch provides heating and hot water, home appliances, some garden tools, healthcare solution, and power tools for DIY enthusiasts.

-              There is a water heater named Tronic 6000C. Bosch says that it has 95% of thermal efficiency and it is compact and lightweight. you can Download t documentation in their homepage.

-              And about home appliances, it is called BCC50. They insist that there are some benefits if we use their wifi thermostats. Like, you can experience comfort by programming your own heating and cooling schedule.

-              Third one is garden tools. They have 5 types of robotic lawnmower and this is their latest thing, Indego M+ 700. It will update itself as soon as the latest software become available. You can also control its move by an Application.

3. Industry and trades

-              Bosch offers innovative products and services for industry and trades.Bosch provides BPO solution, Drive and control technology, safety and security solution, energy and building solution, power tools for professionals, and software solution.

-              First, Bosch says that they develop innovative business models based on the latest technology in order to create an inspiring brand experience for their customers. Bosch’s BPO solution provides complex,Technology-driven Services in more than 30 languages.

-              Second, Bosch is a globally active partner for mobile applications, factory automation. Their coworkers work to develop safe, versatile and resource-conserving solutions worldwide.

Employees & Sales (In the world)

-              Bosch Group employees more than four hundred thousand people worldwide each year, and according to preliminary figures, Bosch Group recorded total sales of seventy seven point seven billion euros.

Corporate culture

-              Bosch wants to rethink leadership and collaboration that affect the culture of innovation in the enterprise, and create a flexible organizational culture. Therefore, Bosch's office in Yong-in was created to reflect the ideas of its employees. First of all, the personal workspace eliminated partitions between seats and facilitated communication with colleagues around them. There are various workspaces which are stand table, sofa seat, and open space for communication and there is silent zone for employees who want focus quietly. The Focus Room is also an efficient space for team members to share ideas right away, and is immediately available without separate booking process. There is also a large meeting room where many people can participate. These places are Tea Rooms located on each floor. These have a different atmosphere. The autonomous seating system has eliminated the distinction between physical positions and departments, allowing employees to meet and communicate with each other in a more flexible atmosphere.

Future sustainability

-              For Bosch Group, sustainability means ensuring the company's long-term success while protecting the natural environment for future generations. Bosch aims to make renewable energy more affordable, achieve safer, cleaner, and more cost-effective mobility, and develop eco-friendly products overall. Dr. Volkmar Denner, chairman of Bosch Group, said "I firmly believe the business world can make a major contribution to solving the problems facing society." Bosch's value reflects the way Bosch runs its business, the work ethic in which Bosch treats its business partners, investors, employees, and society.

Source :
https://www.bosch.co.kr/
https://blog.naver.com/bosch_korea
www.idc.com
https://www.statista.com/statistics

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Fashion in Europe
 

1.  The changes in fashion in Europe from the past to the present.

2.  Introducing the fashion brands of each country in Europe.

3.  Explanation how the brand was made

4.  Products they are producing as a representative.

First of all, it is a change in fashion in Europe from the past to the present. In the 14th century, the gender gap between men and women's clothing became significantly apparent. Men's clothes have become shorter and women's clothes have become elegant designs that are tight to the body.

In particular, the skirt is wider and longer to emphasize the beauty of wrinkles.

In the 15th century, the neckline came down a lot, and the sleeves were narrow and long. Their clothes had slits. So they could see what they were wearing underneath. Also the skirt was wide and long, so it was drawn to the ground.

Entering the first half of the 18th century, a shift occurred from the colorful fashion of the Baroque period to the delicate and elegant fashion of the Lococo style. They enjoyed a sensual life and these lifestyles were reflected in their costumes. In the 18th century, the costume was deeply dug into the chest and tightened the waist to consciously emphasize curved beauty, which also influenced men's clothing to make it more elegant.

There were changes in fashion from the early 20th century to the present. There are many fashion brands in Europe. At first, Sweden has H&M. All of them, we will talking about France's Hermes, Chanel and Italy's Prada.

<Hermes>

Thierry Hermes was the founder of Hermes. Starting from a store selling horse harnesses, Hermes became the background for today's horse logo. The history of Hermes: In 1923, the first zip-up bag "Bolid" came out in France, and in 1924, it entered the United States. In 1928, the company introduced the "Belt Watch," which was produced for golf-loving customers,

and in the same year, it released a pocket watch and a wristwatch at its Paris store.

Since then, it has grown by introducing a variety of products including clothing, bags, scarves, ties and perfumes.

kellybag : Introducing the bag of Hermes' representative products. First, the kellybag. Later, it was made into a small size for women to use and was named Petit Sack Haute a Croo. In 1956, the Queen of Monaco held the bag to cover her pregnancy and became famous and named Kelly Bag.

Birkin bag: The bag is named Zainberkin, who is the a British model and famous French musician‘s ex-wife and fashion leader.

Neckties: Hermes Khan's store was located near the casino. Casinos are off limits to customers who don't wear ties. Bruward, the manager, proposed to Hermes that he introduce men's ties and started selling them. Asso features a circular design with a unique asymmetric case. H-our incorporates H, the initials of Hermes, into the case design. Dressage is a watch named after the horseback riding sport that shows the identity of Hermes. And there are many famous items of Hermes I think they are beautiful and gorgeous.

<CHANEL>

Introducing about Chanel in France:

Previous cardigan has corset and petticoat. So it was cumbersome and un comfortable. To make up for these shortcomings The cardigan made by Chanel was characterized by its loose and comfortable design without having to wear a corset and petticoat.

It was during World War I (1914-1919) that Chanel began to gain recognition. With the outbreak of war and the demands of women's labor, women were attracted to Chanel's practical and simple design rather than the traditional style of clothing with colorful decorations.

<Prada>

Prada was named after its founder Mario Prada. He opened Fratelli Prada, a high-quality leather goods store, with his brother. This was the beginning of the Prada brand.

Fratelli Prada is the origin of Prada. In the early days of Prada's establishment, Mario Prada produced hand-made cosmetics cases, leather handbags and leather gloves.

These products have become very popular among European royal families and the upper class.

Even in 1919, Prada was designated as the official supplier of leather and clothing products for the Italian royal family, and later the Prada logo included the sentences and knots of the Royal House of Savoy.

After World War II, Prada's economy stagnated, and after Mario Prada died in 1958, his daughter Luisa Prada took over the family business. And Luiza's daughter, Miuccia Prada, saved the company from bankruptcy by making the famous Pocono backpack. Miuccia Prada was able to make a Pocono backpack because it caught on to the change of women's advancement into society. As women became busy with work and childcare, both hands needed to be free and Miuccia finally designed the backpack.

Some of Prada's flagship products include the Pocono Bag Pack, which has been mentioned so far, the Safiano Backpack using wire mesh patterns. Finally, there are Nappa Gopre Bags. Madonna holding the bag was captured by paparazzi and is also called Madonna Bag.